Course: AI For Your Business - Going Beyond the Hype

Artificial Intelligence (AI) and Machine Learning (ML) are taking the business world by storm. It is hard to go beyond the hype though, and clearly see how AI can help effectiveness and profitability: AI/ML can be a great competitive advantage, or a drain on money and resources! How to best get started? This one-day course will give entrepreneurs and executives the practical tools they need to identify and act on the many advantages AI can offer.

The course will start with an overview of the most useful AI tools and business cases, including: optimizing product pricing and placement, marketing budget optimization, ad targeting, sales forecast and analysis, customer service, financial analysis and risk assessment, hiring and performance management, and much more.

We will also discuss what type of data and infrastructure a business needs to get started with AI and how to measure its readiness; how to evaluate roles and responsibilities in their organization and what skills and technologies are needed to successfully incorporate AI in their processes. And finally, what results to expect against today’s hype.

By the end of the workshop, students will have all the facts and a solid understanding of the trends driving the AI revolution, as well as the processes and tools needed to be successful in this space.

The course is also available at Stanford as a one-day workshop.

Giancarlo MoriSeptember 10, 2018